Influence: Science and Practice
Βιβλίο του Ρόμπερτ Κιαλντίνι
Το Influence: Science and Practice είναι ένα βιβλίο ψυχολογίας που εξετάζει τους βασικούς τρόπους με τους οποίους οι άνθρωποι μπορούν να επηρεαστούν από τους "Επαγγελματίες Συμμόρφωσης". Συγγραφέας του βιβλίου είναι ο Robert B. Cialdini, Καθηγητής... Wikipedia (Αγγλικά)
Δημοσιεύτηκε αρχικά: 1984
Συγγραφέας: Ρόμπερτ Κιαλντίνι
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This book is organized around the 6 psychological principles that direct human behavior and give these techniques their power: reciprocation, consistency, ...
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Dr. Cialdini is known globally as the foundational expert in the science of influence and how to apply it ethically in business. His Principles of Persuasion ...
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PDF | On Jan 1, 1993, Robert B Cialdini published Influence: Science and Practice | Find, read and cite all the research you need on ResearchGate.
Introduction: - Six basic categories [of influence] . . . reciprocation, consistency, social proof, liking, authority, and scarcity.
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's ...
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His books including, Influence: Science & Practice, are the results of years of study into the reasons why people comply with requests in business settings.
This third edition of "Influence: Science and Practice" provides] a thorough, up-to-date exploration of the psychology of compliance and persuasion.
This marvelous book explains in clear, practical language the ways in which we become persuaded. It offers excellent insights for those who sell, but even more ...