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Competing Against Luck: The Story of Innovation and Customer Choice

Competing Against Luck: The Story of Innovation and Customer Choice

Book
4.1/5 · Goodreads
The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to... Google Books
Originally published: October 4, 2016
Rating (1,714) · $15.99
A groundbreaking book with the potential to reframe industries, “Competing Against Luck” is based on a simple yet profound idea: customers don't buy products ...
$25.60
The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in ...
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The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in ...
Rating (5,517)
Oct 4, 2016 · It's a book about innovation and customer choice. Innovation is the lifeblood of our economy. If companies don't innovate they don't grow ...
This is a book about progress. Yes, it's a book about innovation—and how to get better at it. But at its core, this book is about the.
Oct 4, 2016 · Competing Against Luck offers powerful new insights that will help innovators create predictably successful innovations. After years of research ...
In Competing Against Luck: The Story of Innovation and Customer Choice, Innosight's cofounder Clay Christensen and senior partner David Duncan and their ...
Rating (1,708) · $21.49
David S. Duncan is a featured speaker and author on topics of innovation and growth, and a trusted advisor to senior executives at many of the world's most ...
May 19, 2022 · That story is about the functional, emotional, and social dimensions of their desire for progress — and what prevents them from getting there.
$20.99
How do leaders know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of chance?