6 Ways That Social Media Can Serve As A Channel For Lead Generations
MARKET YOUR CONTENT BY ADDRESSING THEM: Audience pain point, needs and interest need to be addressed by sharing valuable content. Posting of blog, videos and more can be included along with that.
PROFILE OPTIMIZATION USING MEDIA: Make sure the profile in social media are to be complete, professional and clear call-to-action should be included for lead generations.
LEAD MAGNETS ON SOCIAL MEDIA: Design a compelling lead magnets such as eBooks, webinars or whitepaper for promoting them on social media to make them signup and to collect the contact info.
ACTIVE ENGAGEMENT AND INTERACTIONS: Respond to comments, message by actively engaging with users and participate in conversations. This will develop the trust and relationships.
ORGANIZE CONTEST AND GIVEAWAY: For your participant arrange a contest or giveaway that require users contact details. Your reach can be expanded to capture leads.
SOCIAL PROOF TO ENABLE TRUST: Establish case studies, testimonial and success stories of customer to gain the credibility and motivate the audience to get trust.