JCR publishes papers of the highest quality on topics in consumer research. Editors: Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, ...
Publishes interdisciplinary scholarly research that describes and explains consumer behavior. Empirical, theoretical, and methodological articles span.
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Journal of Consumer Research
Le Journal of Consumer Research est une revue universitaire bimestrielle à comité de lecture couvrant la recherche sur les aspects psychologiques du comportement des consommateurs. Il a été créé en 1974 et publié à l'origine par University of... Wikipédia (anglais)
Indice de citations : 6.207
Éditeurs : Oxford University Press
Historique des publications : 1974-présent
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Founded in 1974, the Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical ...
Founded in 1974, the Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical,
The Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical, and methodological ...
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