Experimentation Works: The Surprising Power of Business Experiments
Book by Stefan H. Thomke
3.9/5 · Goodreads
Don't fly blind. See how the power of experiments works for you.When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that... Google Books
Originally published: April 21, 2020
Author: Stefan H. Thomke
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(166) · In stock
Building on nearly two decades of study that started with his first book Experimentation Matters, Experimentation Works offers ways for companies to test ideas ...
That's what Harvard Business School professor Stefan Thomke shows in this rigorously researched and eye-opening book. It guides you through what constitutes ...
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By combining the power of software and the rigor of controlled experiments, today's managers can make better decisions, create magical customer experiences, and ...
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Feb 18, 2020 · Companies once relied on experience and intuition to make new product decisions. No more. In a digital world, all successful products and ...
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It guides you through best practices in business experimentation, illustrates how these practices work at leading companies, and answers some fundamental ...
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Feb 18, 2020 · As Harvard Business School professor Stefan Thomke shows in this eye-opening and essential book, the "best guess" approach to innovation is ...
Experimentation Works: The Surprising Power of Business Experiments G - Reference,Information and Interdisciplinary Subjects Series. Author, Stefan H. Thomke.
Feb 26, 2020 · Large-scale experimentation programs using a closed-loop system can run in the background and make recommendations for action when you come to ...
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Don't fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business.
Experimentation works: the surprising power of business experiments ... Innovation is important because it drives profitable growth and creates shareholder value.