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In 1966, Mao Tse-Tung published The Little Red Book of his quotations. Sales whiz Jeffrey Gitomer now offers its namesake: the Little Red Book of Selling. Like Mao's book of political orientation, Gitomer recommends that you read his book of sales... Google Books
Originally published: September 2004
Author: Jeffrey Gitomer
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Jun 20, 2023 · Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles of Sales Greatness, How to Make Sales Forever (Hardcover). Jeffrey Gitomer's ...
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2. The 12.5 Principles of Sales Greatness ; 2.1. Principle #1: Kick your own ass. Productivity ; 2.2. Principle #2: Prepare to win, or lose to someone who is.