WHAT TO KNOW ABOUT CBD Cannabidiol is a plant-based compound found in hemp—the same plant from which we get hemp seed milk (a yummy alternative to cow’s milk), fabric, and bird feed. Nature’s Ultra makes their CBD products by dissolving CBD in fractionated coconut oil. When you use CBD products, your body’s endocannabinoid system is affected. A common misconception is that taking CBD will get you high. While CBD is used for many things, getting high isn’t one of them! Pure CBD—known as CBD isolate—contains no THC, which is the mind-altering chemical found in marijuana. That means you can take CBD without having to worry about the effects of THC or binge eating all the snacks in your kitchen.