Insanely Simple: The Obsession That Drives Apple's Success
Book by Ken Segall
3.9/5 · Goodreads
Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. It’s what helped Apple recover from near death in 1997 to become the most valuable company on earth in 2012. ... Google Books
Originally published: April 26, 2012
Author: Ken Segall
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(942) · In stock
This book explains how working with Steve Jobs was, as well as Apple's way of working. Furthermore, it focuses on one main concept: Simplicity. Segall explains ...
Rating
(5,680)
The obsession with Simplicity is what separates Apple from other technology companies. It's what helped Apple recover from near death in 1997 to become the most ...
Rating
(939) · In stock
A book that is large and iconic. Positioning complexity as the villain of success, Segall focuses on the importance of simplicity. Segall's admiration of Jobs ...
20 quotes from Insanely Simple: The Obsession That Drives Apple's Success: 'People think focus means saying yes to the thing you've got to focus on. But ...
Aug 7, 2012 · Many people consider Apple the most powerful brand in the world -- an accolade that's hard to ...
Duration: 1:19:41
Posted: Aug 7, 2012
Duration: 1:19:41
Posted: Aug 7, 2012
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Insanely Simple: The Obsession That Drives Apple's Success. The world has never seen a success story quite like Apple's. Facing bankruptcy in 1997, Apple ...
Mar 23, 2018 · Simplicity isn't the sole factor behind Apple's success. Leadership, vision, talent, imagination, and incredibly hard work may have just a ...
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To Steve Jobs, Simplicity was a religion. It was also a weapon.Simplicity isn't just a design principle at Apple—it's a value.
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In this captivating book, Segall (who worked with Jobs as agency creative director for NeXT and Apple and named the iMac) has succeeded in distilling what ...
In stock
Simplicity isn't just a design principle at Apple—it's a value that permeates every level of the organization. It's what helped.
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