David Aaker
Amerikansk konsult
David Allen Aaker är en amerikansk organisationsteoretiker, konsult och professor emeritus vid University of California, Berkeleys Haas School of Business, specialist på marknadsföring med fokus på varumärkesstrategi. Han fungerar som vice... Wikipedia (engelska)
Födelseort: Fargo, North Dakota
Barn: Jennifer Aaker
Böcker
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Who is the father of branding?
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What is the Aakers model of branding?
David Allen Aaker (born February 11, 1938) is an American organizational theorist, consultant and Professor Emeritus at the University of California, ...
Marketing Professor Emeritus David Aaker is widely considered the father of modern branding. His pioneering work focused on defining brand equity and ...
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David Aaker, hailed the “Father of Modern Branding,” serves as Vice Chairman at Prophet, a… · Experience: Prophet · Education: Stanford University Graduate ...
David Aaker, hailed the “Father of Modern Branding,” serves as Vice-Chair at Prophet. He's a recognized authority on branding, has developed several ...
David Aaker is a recognized authority on branding and has received numerous awards for his lifetime contributions to the fields of marketing and brand strategy.
A researcher, scientist, and terrible cook who has let her mind and heart go in many directions, always aiming to elevate others.
David is an active branding consultant, Professor Emeritus at the Haas School of Business, UC Berkeley and revered speaker and thought leader. He shares ...
David A. Aaker is the Vice-Chairman of Prophet, Professor Emeritus of Marketing Strategy at the Haas School of Business, University of California at ...
I am the Vice Chair at Prophet, a global brand and marketing consulting company that is on the forefront... Read full bio. Most popular. Aaker on Branding: ...
Professor Emeritus at the Haas School of Business, University of California, Berkeley, he has been awarded four career awards including the 1996 Paul D.