Traction: How Any Startup Can Achieve Explosive Customer Growth
Book by Gabriel Weinberg and Justin Mares
In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth'Anyone trying to break through to new customers can use this smart, ambitious book'Eric Ries, author of The Lean... Google Books
Originally published: August 2014
Authors: Justin Mares and Gabriel Weinberg
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How Any Startup Can Achieve Explosive Customer Growth. Gabriel Weinberg (10/10). Summary. Two successful startup founders offer a comprehensive overview of the ...
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It's how consistently you can grow and acquire new customers (or, for a free service, users). That's called traction, and it makes everything else easier—fund- ...