Obviously Awesome: How to Nail Product Positioning So Customers Get It, Buy It, Love It
Book by April Dunford
Author: April Dunford
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(1,828) · $15.95 · In stock
When customers encounter a product they have never seen before, they will look for contextual clues to help them figure out what it is, who it's for and why ...
Obviously Awesome is THE book on how to get positioning done so your product can stand out and shine. This book provides a proven, step-by-step process that has been successfully used by hundreds of growing B2B technology companies. Discover your product's "secret sauce" and sell it to those that crave it.
$15.95 In stock
Her new book, Obviously Awesome, shows you how to find your product's “secret sauce”—and then sell that sauce to those who crave it. Having spent years as a ...
65 quotes from Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It: 'While we understand that context is important, w...
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(1,828) · $8.86
April Dunford, positioning guru and tech executive, will enlighten you. Her new book Obviously Awesome shows you how to find your product's “secret sauce” and ...
65 quotes from Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It: 'Your target market is the customers who buy quic...
Jun 19, 2021 · Notes from the book “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It” by April Dunford.
$15.95
From the Publisher. You know your product is awesome--but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting ...
$15.95
May 14, 2019 · Her new book, Obviously Awesome, shows you how to find your product's "secret sauce"--and then sell that sauce to those who crave it. Having ...
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