Philip Kotler
Economista estadounidense
Philip Kotler es un economista estadounidense especialista en mercadeo considerado uno de los padres del marketing actual. Titular distinguido, desde 1988, de la cátedra de Marketing Internacional S.C. Johnson & Son en la J.L. Wikipedia
Nacimiento: 27 de mayo de 1931 (edad 92 años), Chicago, Illinois
Cónyuge: Nancy Kellum (m. 1955)
Padres: Betty Kotler y Maurice Kotler
Libros
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Kotler's latest work focuses on economic justice and the shortcomings of capitalism. He published Confronting Capitalism: Real Solutions for a Troubled Economic ...
Philip Kotler is Professor Emeritus of Marketing at the Kellogg School of Management, where he held the S.C. Johnson & Son Professorship of International ...
Subscribe · 1. Philip Kotler and Giuseppe Stigliano, Redefining Retailing (Wiley, 2024) · 2. Philip Kotler and V. · 3. Philip Kotler, Waldermar Pfoertsch, Fabio ...
In the field of marketing, PHILIP KOTLER has distinguished himself on many levels. He is… · Experience: Kotler Marketing Group · Education: Massachusetts ...
Dr. Kotler is known to many as the author of what is widely recognized as the most authoritative textbook on marketing: Marketing Management, now in its 13th ...
Professor Kotler's book, Marketing Management, is the world's most widely used graduate level textbook in marketing. His other textbooks include Principles ...
Biography. I taught marketing at the Kellogg School of Management for over 50 years. Many of my Ph.D. students went on to become major shapers of the marketing ...
Philip Kotler is the S. C. Johnson Distinguished Professor of International Marketing at the J. L. Kellogg School of Management. He has been honored as one of ...
Our philosophy is based on the work of Philip Kotler, the world's leading strategic marketer. Our mission is to help clients achieve profitable growth.
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Philip Kotler is the S. C. Johnson Distinguished Professor of International Marketing at the Kellogg... Read full bio. Most popular. Marketing Management.