4.4/5 · Goodreads
Originally published: 2010
Author: Blair Enns
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A manifesto of business practices for those who sell ideas and advice, The Win Without Pitching Manifesto lays out twelve steps in the form of proclamations that owners of creative businesses can take to distance themselves from their competition, regain the high ground in their client relationships and learn to win ...
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This book tells how creative firms can win business by being expert consultants instead of pitching. It also tells how to walk clients through the sales process ...