Max Miedinger
Swiss type designer
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Max Miedinger was a Swiss typeface designer, best known for creating the Neue Haas Grotesk typeface in 1957, renamed Helvetica in 1960. Marketed as a symbol of cutting-edge Swiss technology, Helvetica achieved immediate global success. Wikipedia
Born: December 24, 1910, Zürich, Switzerland
Died: March 8, 1980 (age 69 years), Zürich, Switzerland
Nationality: Swiss